Golds: Mustard Squeeze Deli, 9 Oz

In 1932, the Gold family saw an opportunity to provide fresh, jarred horseradish to the many delis and markets in their Brooklyn neighborhood. Most delis would grind their own horseradish root by hand, a laborious, time-consuming process that would often overwhelm the shops with a pungent, eye-watering aroma. The Golds decided to do the grating and crying for them, hand-crafting every batch with the freshest roots and creating a consistently strong and hot horseradish that New Yorks best delis and their customers soon came to covet.